Baseline

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Privacy Policy

Last Updated: December 8, 2024

Introduction

Baseline ("we," "us," or "our") operates the Baseline mobile application (the "App"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our App.

We are committed to protecting your privacy, especially given the sensitive nature of the health and wellness information you share with us. Please read this Privacy Policy carefully. By using the App, you agree to the collection and use of information in accordance with this policy.

Information We Collect

Information You Provide Directly

When you use our App, you may provide us with:

  • Account Information: Name, email address, and password when you create an account

  • Profile Information: Age range, gender, and relationship status (optional)

  • Health and Wellness Data: Mood tracking, craving intensity, recovery progress, and related health information

  • Personal Journal Entries: Written reflections and notes you create within the App

  • Notification Preferences: Your preferences for receiving push notifications

Information About Your Sex Life or Sexual Orientation

Given the nature of our App (supporting recovery from problematic pornography use), some data you provide may relate to your sex life or sexual behavior. We treat this as sensitive personal information and apply additional safeguards to protect it.

Information Collected Automatically

When you use our App, we automatically collect:

  • Log and Usage Data: Information about how you interact with the App, including features used, screens viewed, and actions taken

  • Device Data: Device type, operating system, unique device identifiers, and mobile network information

  • Location Data: Approximate location based on IP address (we do not request GPS access)

How We Use Your Information

We use your information to:

Provide Our Services

  • Deliver and maintain the App's functionality

  • Track your recovery progress and provide personalized insights

  • Send you reminders, notifications, and administrative messages

Improve Our Services

  • Analyze usage trends to improve the App experience

  • Understand which features are most helpful to users

  • Fix bugs and technical issues

Communicate With You

  • Respond to your inquiries and support requests

  • Send push notifications (with your consent)

Third-Party Services

We use the following third-party services that may collect information:

Supabase

We use Supabase for authentication and data storage. Your data is stored securely on Supabase servers. View their privacy policy at: https://supabase.com/privacy

PostHog

We use PostHog for analytics to understand how users interact with the App. PostHog collects usage data and device information. View their privacy policy at: https://posthog.com/privacy

Sentry

We use Sentry for error monitoring and crash reporting to improve App stability. Sentry may collect device information and error logs. View their privacy policy at: https://sentry.io/privacy/

Firebase Cloud Messaging

We use Firebase for push notifications on Android devices. View Google's privacy policy at: https://policies.google.com/privacy

Apple Push Notification Service

We use APNs for push notifications on iOS devices. View Apple's privacy policy at: https://www.apple.com/privacy/

Data Retention

We retain your personal information for as long as your account is active or as needed to provide you services. You can request deletion of your account and associated data at any time by contacting us.

Data Security

We implement appropriate technical and organizational security measures to protect your personal information, including:

  • Encryption of data in transit and at rest

  • Row-level security policies ensuring users can only access their own data

  • Secure authentication through Supabase

  • Regular security assessments

However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

Your Rights and Choices

Depending on your location, you may have the following rights:

For All Users

  • Access: Request a copy of the personal information we hold about you

  • Correction: Request correction of inaccurate personal information

  • Deletion: Request deletion of your personal information

  • Notification Preferences: Control push notification settings within the App

For EU/UK Residents (GDPR)

  • Right to data portability

  • Right to restrict processing

  • Right to object to processing

  • Right to withdraw consent

  • Right to lodge a complaint with a supervisory authority

For California Residents (CCPA)

  • Right to know what personal information is collected

  • Right to know whether personal information is sold or disclosed

  • Right to say no to the sale of personal information (we do not sell your data)

  • Right to equal service and price

For Canadian Residents (PIPEDA)

  • Right to access your personal information

  • Right to challenge the accuracy and completeness of your information

  • Right to withdraw consent (subject to legal restrictions)

Children's Privacy

Our App is not intended for users under 18 years of age. We do not knowingly collect personal information from children under 18. If you are a parent or guardian and believe your child has provided us with personal information, please contact us.

International Data Transfers

Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place for such transfers in compliance with applicable data protection laws.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date. You are advised to review this Privacy Policy periodically for any changes.

Data Breach Notification

In the event of a data breach that affects your personal information, we will notify you and the relevant authorities as required by applicable law (e.g., within 72 hours for EU/UK residents under GDPR).

Contact Us

If you have questions about this Privacy Policy or wish to exercise your rights, please contact us at:

Email: alex@getbaseline.io

Supervisory Authority

If you are located in the EU/UK and believe we have not adequately addressed your concerns, you have the right to lodge a complaint with your local data protection supervisory authority.

© 2025 Baseline. All rights reserved.

© 2025 Baseline. All rights reserved.